After the virus

“COVID-19 could end up dwarfing the financial crisis in economic damage.” Just let that sentence sink in for a moment. Lehman Brothers who? It is becoming increasingly evident that the current SARS-CoV-2 pandemic poses one of the greatest challenges to society and business since World War II.

With the proverbial journey of a thousand miles back to normality lying yet ahead, we are left to wonder what we will find at the end of that journey and what new realities businesses will have to face. The article ‘The future is not what it used to be: Thoughts on the shape of the next normal’, published by McKinsey’s Kevin Sneader and Shubham Singhal, does a brilliant job of providing answers.

Featured post image: Photo by Edwin Hooper on Unsplash